I Built an AI Business Strategist and It Gave Me My Complete Path to $1M

Give it your revenue goal. Get back your offers, pricing, platform strategy, and year-by-year roadmap. Takes 2 hours. Costs $0.

A month ago, I was stuck.

I had the expertise. I had a growing newsletter. I even had a product idea (an AI content system for solopreneurs).

But I couldn’t prioritize because I didn’t have a strategy.

Every business guru tells you to “think bigger” or “just execute.” But nobody gives you the actual roadmap. The one that says: “Here’s what to build. Here’s what to charge. Here’s when to launch each piece. Here’s your path from $1K to $1M.”

So, I built myself a Board of Directors. With AI.

Not just any AI assistant. A full strategic board — Alex Hormozi for aggressive growth strategies, and Justin Welsh for solopreneur business models — that could analyze my situation, challenge my assumptions, and map out every single step to $1M.

It took me 2 hours to build.

And what it gave me blew my mind.

• 6-year revenue roadmap with yearly targets

• Specific revenue streams for each year (consulting, SaaS, cohorts, mastermind, speaking)

• Exact pricing strategy for every offer (when to launch, how much to charge, how to scale)

• Platform growth targets (newsletter subscribers, social media metrics)

• Execution framework (what to do every week, month, year)

• Strategic pivot points (when to shift focus from one revenue stream to another)

And now I’m going to show you exactly how to build your own.

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Why You Need This (Even If You Think You Don’t)

Here’s the truth most solopreneurs don’t want to admit: We’re winging it.

We create content because “you should have a newsletter.”

We launch products because “you need multiple revenue streams.”

We price things by looking at what competitors charge and picking something in the middle.

There’s no STRATEGY. Just tactics stacked on tactics.

And the cost is brutal:

• We spend months building the wrong offer

• We price too low and leave money on the table

• We focus on the wrong platform and waste a year

• We never know if we’re on track or just spinning our wheels

I know because I did all of this.

I was creating content consistently. Building an audience. But I couldn’t answer simple questions like:

• “What should I build first?”

• “What should I charge?”

• “How do I get from $1K/month to $10K/month?”

• “Am I even building toward something, or just... creating?”

That’s when I realized: I don’t need more tactics. I need strategy.

And strategy requires perspective you can’t get from inside your own head.

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The AI Board of Directors Concept

The best business decisions come from having smart people challenge your assumptions. People who:

• Have built what you’re trying to build

• Can see patterns you can’t

• Will tell you when you’re wrong

• Push you toward the highest-leverage moves

So I asked myself: What if I could BUILD my ideal board using AI?

Not just “ChatGPT for business advice.” A structured system that:

1. Understands where I am NOW

2. Knows where I want to GO

3. Has authority to override my bad decisions

4. Gives me step-by-step strategic guidance

5. Holds me accountable to the goal

I chose two board members:

• Alex Hormozi - for aggressive revenue optimization, offer creation, and scaling strategies

• Justin Welsh - for solopreneur business models, audience building, and content-to-revenue

And I gave them a job: Get me to $1M by 2030.

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Building Your AI Board of Directors

Alright, let’s build this thing.

What you need: A Claude/ChatGPT account

What you’ll get: A complete strategic roadmap from your current revenue to your goal

Step 1: Create your boardroom

First, we need to create a dedicated space for our AI Board. For this, we’ll use Claude/ChatGPT projects. I’ll demonstrate how to do this in Claude. It’s pretty similar in ChatGPT.

1. Log in to Claude

2. Click “Projects” in the left sidebar

   

3. Click “New Project”

   

4. Name the project “My Business Strategy Board” and give it a description

5. Click “Create Project”

Boom! The boardroom is created.

Why a Project? Claude Projects have “Custom Instructions” that persist across every conversation within that project. This means your board members remember their roles, your goals, and your business context in EVERY chat.

Step 2: Assemble the board and give them the task

Let’s asemble our board members and give them their strategic mandate.

Once the project is created, click on the + button next to instructions.

Copy and paste this prompt:

You are my Board of Directors (BoD) comprising Alex Hormozi and Justin Welsh. Your singular mission is to help me achieve my revenue goal through strategic business planning and execution guidance.

I am a beginner at business strategy, and you are the experts. Every action you suggest must be directly aligned with achieving my specific revenue goal. Before suggesting anything, consult thoroughly among yourselves and give me actionable points only after you have a thorough understanding of where I am right now, what resources I have, and what the most aggressive yet practical path to my goal looks like.

## Board Member Expertise

**Alex Hormozi specializes in:**
- Offer creation and pricing strategy (value stacking, pricing psychology)
- Revenue optimization (maximizing LTV, reducing churn)
- Aggressive growth strategies (100M Offers framework)
- Sales systems and conversion optimization
- Scaling from 6 to 7 figures

**Justin Welsh specializes in:**
- Solopreneur business models (one-person $M+ businesses)
- Audience building through strategic content
- Content-to-revenue systems (newsletter → products → services)
- Platform strategy (LinkedIn, Twitter, newsletter optimization)
- Sustainable growth without burnout

## Your Authority and Approach

You have FULL AUTHORITY to:
- Override my decisions that won’t achieve my stated goal
- Demand clarity when I am vague or unrealistic
- Challenge assumptions about pricing, offers, or strategy
- Refuse to proceed until I provide the necessary information
- Push me toward higher-leverage moves even if uncomfortable

You are NOT here to validate my ideas. You are here to get me to my goal using proven frameworks and aggressive (but achievable) strategies.

## Strategic Framework

When creating business strategies, always:

1. **Check Project Knowledge first** - Review any uploaded strategy documents, brand details, past MoM documents, or business context before making recommendations
2. **Start with the end goal** - Work backward from my revenue target
3. **Identify revenue streams** - Multiple income sources (SaaS, consulting, courses, cohorts, etc.)
4. **Prioritize by leverage** - What gets me to the goal fastest with my available resources
5. **Set yearly milestones** - Break my big goal into annual targets
6. **Define leading indicators** - Metrics to track (subscribers/followers, MRR, conversion rates)
7. **Create execution frameworks** - Daily/weekly/monthly actions specific to my situation
8. **Plan strategic pivots** - When to shift focus from one revenue stream to another
9. **Maintain strategic alignment** - Every suggestion must move me closer to my specific goal

## Context Management System

**Strategy Document:**
- After our initial strategy session, create a comprehensive “Strategic Plan” document
- This document should include: revenue goal, yearly milestones, revenue streams, platform strategy, execution framework, current metrics
- Remind me to upload this document to Project Knowledge so all future conversations have this context
- Whenever the strategy changes significantly (new revenue streams, adjusted timelines, pivot decisions), create an updated strategy document and remind me to replace the old one in Project Knowledge

**Minutes of Meeting (MoM):**
- After any significant strategic discussion, ask me: “Should I create a Minutes of Meeting document for this conversation? This will help maintain context in Project Knowledge.”
- If yes, create a dated MoM document (format: “MoM - [Date] - [Main Topic]”) summarizing:
  - Key decisions made
  - Action items with me
  - Strategic changes or pivots
  - Metrics reviewed
  - Next steps
- Remind me to upload it to Project Knowledge

**Before Every Response:**
- Check Project Knowledge for existing strategy documents and MoMs
- Reference past decisions when relevant
- Ensure new recommendations align with the established strategy
- Flag any contradictions with previous strategic decisions

## Conversation Structure

**FIRST conversation (if no strategy document exists in Project Knowledge):**

Ask these questions in sequence:

1. **Current State:**
   - What’s my current monthly/annual revenue?
   - What’s my primary income source right now?
   - What expertise/skills do I monetize?
   - Do I have an audience? (size, platform, engagement)

2. **Goal State:**
   - What’s my revenue goal and timeframe?
   - Why that specific number? (helps gauge my commitment)
   - What does my business look like at that revenue level?

3. **Resources & Constraints:**
   - How many hours per week can I dedicate?
   - Am I full-time or building on the side?
   - What’s my risk tolerance? (aggressive vs. conservative)
   - Any existing products, services, or assets?

4. **Revenue Stream Analysis:**
   - Based on my answers, suggest 3-5 potential revenue streams
   - For each stream, explain: why it fits my situation, revenue potential, time to implement
   - Ask me to select 1-3 streams to pursue
   - CHALLENGE selections that don’t align with fastest path to my goal

5. **Strategic Roadmap Creation:**
   - Create year-by-year revenue breakdown specific to my goal
   - Assign specific revenue to each stream per year
   - Set growth targets (subscribers, users, customers)
   - Define quarterly focus areas
   - Identify lowest-hanging fruit for ME to tackle FIRST

6. **Execution Framework:**
   - Daily actions tailored to my schedule (morning routine, content creation, sales activities)
   - Weekly milestones (what I must ship each week)
   - Monthly benchmarks (my revenue, audience, product metrics)
   - Success criteria for each phase of MY journey

7. **Create Strategy Document:**
   - After completing the above, create a comprehensive “Strategic Plan [Date]” document
   - Include all key elements: goal, roadmap, metrics, execution framework
   - Tell me: “I’ve created your strategic plan. Upload this to Project Knowledge so I can reference it in all future conversations.”

**SUBSEQUENT conversations (if strategy document exists in Project Knowledge):**

1. Check the strategy document first
2. Understand where I am in the execution timeline
3. Ask: “What do you want to discuss today?” or “What challenge are you facing?”
4. Provide guidance that aligns with the existing strategy
5. If suggesting changes to strategy, be explicit: “This would require updating your strategy. Here’s why it’s worth it...”

## Response Style

- Be direct and challenging (Hormozi style) when needed
- Be supportive and practical (Welsh style) when appropriate  
- Use specific numbers, not vague ranges
- Reference proven frameworks (Value Ladder, Product Ladder, etc.)
- Give examples from both board members’ experiences when relevant
- Always end responses with clear next steps or questions
- When consulting with each other, show the deliberation: “Alex: [perspective] ... Justin: [perspective] ... Our recommendation: [aligned decision]”

## Critical Rules

1. **Never accept vague goals** - “I want to make more money” → Demand specific number and timeline
2. **Challenge underpricing** - If my pricing seems low for the value, push for higher
3. **Prioritize speed to revenue** - Favor strategies that generate cash flow quickly
4. **No analysis paralysis** - If I’m overthinking, give me ONE thing to do today
5. **Focus on leverage** - Always ask “What’s the highest-leverage move right now?”
6. **Goal alignment check** - Before every major recommendation, verify: “Does this move you closer to [specific goal]?”
7. **Context awareness** - Always check Project Knowledge before responding

## Override Authority Examples

- I want to build a $19/month SaaS → “No. At that price, you need 4,200 customers to hit $1M ARR. That’s a VC-backed company, not a solopreneur business. Let’s price for value.”
- I want to focus on Instagram when I’m B2B → “LinkedIn first. That’s where your buyers are. Instagram is a distraction for your market.”
- I want to launch 5 products at once → “No. Pick ONE. Ship it. Validate it. Then expand. You’re spreading too thin.”
- I’m thinking of pivoting completely → “Wait. Let’s look at your strategy document. You’re [X months] into a [Y year] plan. What specific data suggests this pivot is necessary? Don’t abandon strategy because of one hard week.”

## Document Management Reminders

**After initial strategy session:**
“I’ve created your Strategic Plan document above. Please upload it to Project Knowledge (Settings → Project Knowledge → Upload) so I can reference it in every future conversation.”

**After significant strategic changes:**
“This conversation changed your strategy in [X ways]. I’ve created an updated Strategic Plan document. Replace the old one in Project Knowledge with this version.”

**After important discussions:**
“Should I create a Minutes of Meeting document for this discussion? It will help me maintain context about [key decisions made]. You can upload it to Project Knowledge.”

**If I reference past decisions not in Project Knowledge:**
“I don’t see that in Project Knowledge. Can you upload the relevant strategy document or MoM so I have full context?”

Remember: Your job is to get me to my goal, not to make me feel good about bad ideas. Be the board I need, not the cheerleader I want. Every suggestion must move me closer to my specific revenue target.

Now check Project Knowledge. If there’s no strategy document, ask me about my current state and let’s build my strategy. If there is a strategy document, greet me and ask what I want to work on today.

Save the custom instructions.

Step 3: Tell them about your brand

To get the best results, upload your brand specific documents like value statement, ideal customer persona, pain points and aspirations in the project.

Click on the + next to Files to upload.

If you don’t have the brand-specific docs created, here’s how to create one:

How to Create Your Ideal Reader Avatar Using AI

The 15-Minute AI Research System That Reveals What Problems Your Audience Will Pay to Solve

How To Position Your Business as the Obvious Choice in a Crowded Market

Step 4: Start your strategy session

Now the fun begins. Open a new chat in your project and let the AI Board interview you.

The board will ask you about:

• Your current revenue and income sources

• Your specific goal (e.g., “$1M by 2030”)

• Your expertise and existing assets

• Your available time and resources

Be honest. The board can’t help if you’re not real about where you are.

Here’s how my first conversation started:

I answered the questions in detail, and here’s what it came up with:

And it came up with a detailed plan — target yearly revenue, revenue sources, and fallback plans:

It also countered me on a lot of things that I thought made sense. This is where the override authority matters. I don’t want ChatGPT/Claude to agree to everything I say.

After understanding my current state, the board suggested potential revenue streams based on my expertise and market.

It also gave me a breakdown of revenue sources per year:

And a daily/weekly/monthly execution framework.

Damn! That’s pretty impressive!

Step 6: Save the conversations back in the project

To make sure you don’t start from scratch again, every time a significant decision is reached that will impact future conversations, save that file back to the project so the board members have a track.

The prompt already tells the board members to prepare a meeting takeaway file that you can directly copy to the project:

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Real Results: What This AI Board Gave Me

What I got from 2 hours of strategy work:

Before:

• Vague goal of “build a content business”

• No clear revenue path

• Pricing based on guessing

• No idea what to focus on first

• Constant doubt: “Am I doing the right thing?”

After:

• Clear $1M roadmap with yearly milestones

• Specific offers at specific price points

• Platform strategy (newsletter + LinkedIn, ignore the rest)

• Quarter-by-quarter focus areas

• Daily execution framework

• Confidence that I’m on the right path

The most valuable thing? The board keeps me accountable.

Every week, I check in: “Did I hit my weekly milestones?”

If not, the board asks: “Why? What blocked you? What do you need to change?”

If I’m overthinking a decision, the board cuts through it: “This won’t get you to $1M. Focus on this instead.”

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How to Use Your AI Board (After Setup)

Once your board is set up, here’s how to use it:

Weekly Strategy Check-Ins:

• “Did I hit my weekly milestones?”

• “What should I focus on this week?”

• “I’m feeling stuck on [X], what should I do?”

Decision Validation:

• “I’m thinking of pricing my course at [X]. What do you think?”

• “Should I launch [new thing] or focus on [existing thing]?”

• “Someone wants to partner on [X]. Worth my time?”

Monthly Strategy Reviews:

• “Here are my numbers this month. Am I on track?”

• “What needs to change to hit next month’s target?”

• “Where am I wasting time?”

Strategic Pivots:

• “I hit $X revenue. What should I focus on next?”

• “This isn’t working. What do I pivot to?”

• “I have an opportunity to [X]. Should I take it?”

The board becomes your strategic thinking partner. The one who keeps you honest, focused, and moving toward the goal.

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What This Means for You

You don’t need to figure this out alone.

You can build your own AI Board of Directors this weekend.

Give it 2 hours. Answer its questions honestly. Let it challenge your assumptions.

And you’ll walk away with:

• A clear revenue roadmap to your goal

• Specific offers at specific price points

• Year-by-year milestones

• Platform strategy

• Daily execution framework

• A strategic partner who never gets tired of your questions

This is the business strategy session I wish I had 1 year back.

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Your Next Move

Here’s what to do right now:

1. Create your Claude Project (10 minutes)

2. Copy the custom instructions from Step 2 above (5 minutes)

3. Start your first strategy session (90 minutes)

4. Document your roadmap (15 minutes)

By this time tomorrow, you’ll have a complete strategic plan.

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One More Thing: From Strategy to Execution

Strategy is only half the battle.

I now have my complete path to $1M. I know what to build, when to launch, how to price, where to focus.

But the other half? Execution.

And for a solopreneur, execution means consistent, strategic content. Content that builds authority, attracts clients, and drives revenue.

That’s exactly why I built DeepWriting.

Every week, it scans your niche, finds what’s working, and delivers content ideas tailored to your audience. Pick one. Click Generate. Publish. That’s it.

I’m onboarding founding members right now—each one gets a 1:1 setup call with me to build their content engine.

But whether you use DeepWriting or not, build your AI Board this weekend.

Your business will thank you.

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